Don't Regret Doing Nothing!
You don’t have to look like a Greek god, just less like Uncle Dave.
- Press pause on your face
- High perfomrance ingredients
- Protection for the years ahead
- An insurance policy for your face
Beef Powered
Enhanced with BEEF (tallow) for a more efficient, higher performing routine.
The Main Course
Packed with essential fatty acids and vitamins
Iron-Clad Hydration
Lock in moisture and shield against the elements
Raw & Rugged
Essential fatty acids and vitamins that match your skin
Steak & BJ Day, Everyday
She'll put in some effort if you do too
Grass Fed
Quality Grass Fed American Beef
Beef Powered
Enhanced with BEEF (tallow) for a more efficient, higher performing routine.
4 Problems
Fight Back Against Time
Iron rusts and muscles break down. Don't let your skin lose it's edge.
Powerful or Fatigued?
Dark circles and under eye bags? Stop your body from waving the white flag.
Beard of Blade?
Scratchy beard, razor burn, and rough skin all weaken your look.
Locked in Skin
Dry flaky skin isn't rugged - it's a sign your face is running on empty.
1 Solution
The Starter System
4 in 1 Full Routine
The Face Wash - Strip the Grime
The Moisturizer - Fortify & Fuel
The Beard Balm - Armor Your Beard
The Post Shave - Beef Enhanced
Dark Circle Destroyer - Stay Sharp
4 in 1 Full Routine
$31.22
$24.98
/ month
20% off today
Sold as 2 month supply for $49.96
FREE US Shipping
FREE 30 Day Trial
"I didn't know skincare actually did something, I guess I shouldn't have made fun of my wife so much. Sorry honey!"
- Jeff, OR
What's in the bundle?
The Face Wash
An ice bath for your face
Like washing your face in ice water. refreshing and cool.
Charcoal enhanced to clear away a hard day of work and grime.
You've never washed your face like this before, not for wimps.
Targeted problems
Everything
Clean skin and clear pores helps increase the effectiveness of all our other products.
Oily Skin
Removes excess oil and clears the gunk our of your pores.
Dry Skin
Cleans your skin without removing the "good" oils.
When should I use it?
Daily 1 - 2 Times (AM/PM)
Before You Use Anything Else
If you somehow missed it earlier. This is to help everything else we have packed in here. Get the dirt and grime clogging from all the pores out so everything else can do it's job.
We put on every product when and how often you need to use it to keep simple.
Additional Info
The Moisturizer
SPF enhanced
SPF 20 to protect your skin from damage to the sun over time.
The product that will keep you looking great
Beef tallow enhanced for longer lasting changes
Targeted problems
Aging Look
Looking to lock in your current look? This is why our moisturizer exists.
Dry Skin
Reduce dry skin, scaley skin or flakey skin. No one wants to kiss an alligator
Oily Skin
When should I use it
Daily 1 - 2 Times (AM/PM)
Ideally After Washing Your Face
Moisturizers lock in the moisture your skin has so after your daily shower is best. Who knew but don't worry over the timing. Just use it once or twice daily and you'll start to notice a difference.
We put on every product when and how often you need to use it to keep simple.
Additional Info
Keep your pants on, this moisturizer isn't for your night-stand.
Like a seatbelt, it’s fine skipping your moisturizer until it’s not. And by then it's going to be too late! MAKE IT THIS ONE!
The Beefy Beard Balm
You have better things to do than shave
Moisturizes the skin underneath and your beard at the same time.
Reduce your scratchy beard and improve overall beard health
Enhanced with BEEF tallow for a longer lasting more manly beard.
Targeted problems
Beard Maintenance
Keep your beard healthy not looking like a birds nest.
Dry Skin
Address dry skin under your facial hair.
Your Aging Look
Young guys don't have scratchy beards. Do you?
When should I use it?
Daily 1 - 2 Times (AM/PM)
Ideally After A Shower / Washing Your Face
Ideally use this before you go to bed at night and when you wake up in the morning.
New habits are hard so tying it something you do most of the time , like brushing your teeth, can help you remember.
We put on every product when and how often you need to use it to keep simple.
Additional Info
Your facial hair might be an afterthought if you only have some stubble, but the flakes and skin underneath shouldn’t be.
This hydrates your beard, prevents the dreaded itch, and makes sure the skin underneath isn’t an embarrassment you have to apologize for every kiss. Easy to use, hard to ignore.
The Post Shave Cooler
Superman doesnt' have a beard
Promote faster skin healing after a shave
Reduce dryness and face damaged caused by shaving
Once you use it, you won't shave without it.
Targeted problems
Post Shave Irritation
Itchy irritation and red bumps no more
Dry Skin
Address dry skin scratched by your razor.
When should I use it?
Come on, even you know this one. After you shave.
Note: Use the face wash before you shave not between shaving and putting the post shave on.
We put on every product when and how often you need to use it to keep simple.
Additional Info
Even if it doesn't bother you much. When you shave, especially with a razor, you are cutting your skin and scraping below the surface to get the closest shave.
It takes a tole on your face over time and over time can lead to loose & baggy skin if not addressed.
The Dark Circle Destroyer
Who really gets 8 hours?
Color corrector to counteract the dark blue circles
Stem cell enhanced to improve healthy look
Works overnight to fight dark circles over time
Targeted problems
Eye Bags & Dark Circles
Look sharper and more awake even on zero sleep.
Your Aging Look
You didn't look this tired when you were younger.
Dry Skin
Hydrates skin around your eyes.
When should I use it?
Every Day or Two (PM)
Ideally Before Bed
Let it do it's job while you're catching the few hours a day you are allowed to.
We put on every product when and how often you need to use it to keep simple.
Additional Info
"You look tired" is the socially acceptable way to say "You look like shit!"
Reduce those comments & the night of the living dead look your working on.
Cover for sleepless nights, early mornings, or just plain bad decisions. So you look like you're ready to conquer the day while you're half asleep at the wheel.
No Before or Afters!
You don't need to look 10 years younger overnight. But you should help your future self out by taking care of your face and locking in your look before you're old and gross.
99%
Maintained their original sexual orientation
92%
Said skin felt noticeably more hydrated
84%
Received Positive Comments From Significant Others or Coworkers.... The Others are Now Considering Divorces and New Careers
*Based on a study of users over 4 weeks
No Before or Afters!
It's not about looking 10 years younger today. It's all about in your look now before you're old and gross. So someone will still want to sleep with you in the retirement home.
Before
AFTER?
Made in the USA
Quality You Can Trust
3rd Party Tested
Ensuring reliable quality
No Cheap Crap
Simple, easy to understand ingredients
No Harsh Chemicals
Made with simple natural ingredients
Made in the USA
You’re Not Clooney, Why Would You Age Like Him?
Grant and Clooney didn’t just get better with age.
They had personal assistants, trainers, a skin team, serums, lotions, and possibly some virgin blood rituals.
You’re rolling the dice with a crusty bar of soap from 2017.
Time to face reality—and your mirror. Fix your face.
*Grant & Clooney have not endorsed our products. Why would they? They have the virgins.
Take It From Regular Guys Like You
More questions?
What makes Dadbod different?
More slurs. Less bullshit.
Our whole idea is that guys actually care about how they look. No one wants to be the old guy in the room. But we're also super skeptical and sick of all the BS surrounding skincare.
So we have simple products and an easy-to-follow routine. The kind of thing any idiot can do, including us & you.
When do I put all this junk on?
I know, it seems like too much work but we make it idiot proof!
Right on the label we tell you the time the product is supposed to be used (AM/PM) and how often.
It pretty much boils down to whenever you are brushing your teeth, twice a day like the dentist says. But we won't give you a hard time for not flossing. Wash your face with the face wash and put the rest of your products on.
Moisturizer? Face Wash? Really?
What!? Not exciting enough? Unless you want marketing hype simple is good. There is a reason pushups, squats & deadlifts have been the most effective exercises for years.
You can either pick something simple that works or go try and catch the newest tiktok routine.
What's your return policy?
We try to make upgrading your look a no-brainer.
Return your purchase for free within 30 days to get a complete refund. Simple.